SadAge

I want more than anything to tell you this isn’t exactly...

Fri, 22 Feb 2013 22:26:00 -0500

I want more than anything to tell you this isn’t exactly how marketing people think.

But then, we all want things don’t we?

"The phonebook companies alleged in their complaint that the phonebook ordinance, ‘denies..."

Thu, 21 Feb 2013 18:36:19 -0500

“The phonebook companies alleged in their complaint that the phonebook ordinance, ‘denies [their] rights guaranteed by the First and Fourteenth Amendments to the United States Constitution.’(free speech and due process). If not for the legal concept of ‘corporate personhood’, the phonebook companies wouldn’t be able to sue Seattle to assert Constitutional rights originally written only for people.”

- A totally NOT insane thing that happened.

(via boing boing)

"Content"

Wed, 20 Feb 2013 15:54:34 -0500

Publishers maximize content marketing awareness metrics at executive roundtable

To understand the fall of new publishing, you have to understand the cognitive dissonance of running a paper in the era of the multi-national conglomerate. Put succinctly:

1. Journalism is public speech, the lifeblood of democracy and a healthy political arena.

2. Journalism is intellectual property, worthy of severe punishments for stealing.

3. Journalism is content, a fungible commodity.

It’s hard to coherently explain the value of your product to a person facing a sign-up page while also holding all three of these in your head simultaneously.

(via boing boing)

"On Tuesday, NYTimes.com will be the canvas for the latest example of this effort: an ad for Wisk..."

Tue, 19 Feb 2013 13:04:01 -0500

“On Tuesday, NYTimes.com will be the canvas for the latest example of this effort: an ad for Wisk detergent [shown above] that displays what appears to be, at least on the surface, a clean shirt. But when a reader uses the cursor to move a digital black light over the shirt, they unearth hidden dirt spots beneath the surface. The Wisk ad will also be shown to some Times readers on the iPad, and will allow them to reveal the dirt stains by swiping their fingers over the ad.”

- I bet this solves everything.

"Right now the Facebook home page is pretty static. No auto-play videos, no animated GIFs. Could..."

Fri, 15 Feb 2013 19:02:12 -0500

“Right now the Facebook home page is pretty static. No auto-play videos, no animated GIFs. Could Facebook run auto-play video ads without overly distracting users from their friends’ content?”

- Because there isn’t enough advertising on Facebook.

How Social Media Will Make You Fall in Love with Brands

Wed, 13 Feb 2013 15:02:34 -0500

How Social Media Will Make You Fall in Love with Brands:

northlab:

“Social innovators such as Whole Foods Market, Comcast and Jet Blue are imagining a future in which they not only thoughtfully respond to your tweets and posts in real-time, but their responses are also increasingly targeted and proactive. They want to know you, they want you to knowthat they know you, and they want you to know that they care.

For example, my casual tweet about poor cable service – addressed to no one in particular – might someday generate an immediate response from Comcast, because Comcast knows I’ve had previous issues with my cable box, they’re concerned and they’re keeping an eye on me. Isn’t that what friends do?”

In a different universe, companies would accomplish this by just providing good products and services in the first place.

McSweeney’s Internet Tendency: I’m a Social Media Community Manager!

Wed, 06 Feb 2013 10:51:00 -0500

McSweeney’s Internet Tendency: I’m a Social Media Community Manager!:

pakyouare:

As I look back on a life filled with regret and self-depreciation, the overwhelming burden of my daily tasks seem too much to bear. Thoughts of suicide bring relief; the relief that maybe one day I won’t wake up and immediately check Pinterest for new followers—the relief that there exists a world beyond Twitter; a world with people and flowers and sunlight and trees.

imaginaryimageblog: A secret advertising color scheme which perfectly mimics the pain of yearning.

Mon, 04 Feb 2013 10:02:35 -0500

imaginaryimageblog:

A secret advertising color scheme which perfectly mimics the pain of yearning.

Oh fuck it all any way

Wed, 30 Jan 2013 20:04:35 -0500

Advertising, as a culture, is boring.

It’s one that fancies itself both serious and studious, but still fun and irreverent, while it’s actually none of these things. Instead it’s just as vapid and intolerant of change as any other, but wrapped in petty shows of meaningless flourish which it rewards in self-aggrandizing awards shows.

But it’s easy to make fun of, so at least that.

Which is why we need sites like Agency Wank.

The thing is, if you’ve worked in advertising for any length of time, you’ve written something like the garbage on AW, or said something like it, you’ve probably even believed it for a while, and that’s fine. Every profession has its own embarrassment. But if you can’t eventually realize the situation for what it is and at least laugh about it, then you’re an asshole.

So I was bummed then when I went to the AW website to see why they hadn’t been updating and found this:

I’ve been blown away by the number of views and shares over the past week.

However not everyone has taken it so well and unfortunately I’ve had to go into hiding.

It appears I’ve been targeted by a very angry irishman.

http://theescapepod.wordpress.com/2013/01/22/agencywank-moi-surely-not/

Do not worry though, for one day I will return to clean the wank from our industry for good.

Until that day arrives, remember this…

As a man, I’m flesh & blood; I can be ignored, destroyed. But as a symbol I can be incorruptible. I can be everlasting.

I guess we get the blogs we deserve.

But any way, this bums me out for two reasons: first is that this was a blog that was genuinely funny, and it was genuinely funny because it was true.

The second reason is that the link he mentions which points to an insecure, threatening post on the agency blog for The Escape Pod (which only reenforces all the reasons we needed Agency Wank in the first place).

The whole post is terrible, but I feel like the end stands out as particularly bad:

But we understand that the person who created this tumblr might be a bit junior. And might not have the best judgement.

So we’d like to invite the creators of this bloggity tumblr thing to come to The Escape Pod for a drink and a laugh.

Afterwards, I personally will kick the living s**t out of you. It’ll be a hoot!

So yeah, it’s both bad and poorly written, but you want to know the absolute worst part of this whole thing?

It’s not that The Escape Pod seems to think putting commercials on YouTube is revolutionary.

It’s not even that using the phrase “bloggity tumblr thing” completely undermines their argument that they’re “the agency of the present”.

It’s not the line “I personally kick the living s**t out of you.” which makes me wonder why you’d go through the effort of childishly asterisking out the word “shit” when you’ve just threatened someone with physical violence on your company’s blog?

It’s not even their cheap and unfunny shot that the author of Agency Wank is “a bit junior” - which, even if he is, only means that he’s understood more about this industry in his short few years that most of do in our careers.

It’s none of these things.

The very worst part of this whole thing is that when The Escape Pod centered their dumb slogan, they included the “TM”.

That, my friends, is fucking amateur hour.

shortformblog: Is your phone too big to comfortably...

Mon, 28 Jan 2013 14:52:23 -0500

shortformblog:

Is your phone too big to comfortably hold? Instead of getting rid of the beast, have you considered buying a phone bundled with a second, smaller Bluetooth-enabled phone for your talking needs? If this idea sounds completely idiotic to you, nobody told HTC, who built a phone just like that for the Chinese market. (ht @DJBentley)

This reminds me of when The Game got a jesus piece for his jesus piece, except if everything in the world was terrible.

A lot of people think that advertising is the worst thing ad...

Thu, 24 Jan 2013 15:41:16 -0500

A lot of people think that advertising is the worst thing ad agencies make. But it’s not. The worst thing agencies make is this need in the pit of your stomach to justify the choices you’ve made with your life.

It starts out small and you deaden it by telling yourself that you’re only doing this because you have to, and that if you had your way, you’d do it differently. But as the years move along, and you learn your craft at an expert level, you find that the same tools you use to make other people feel better about themselves can be turned to you. You find that you can swap one word for another and another, and now, instead of being a creative director for a mid-level agency, you’re an artist, and instead of people not liking you, they just don’t get you, and instead of having spent your life becoming great at something you don’t care about, you write things like this to try and quiet the sounds of doors closing behind you as you march towards the anonymous death you thought was for everyone but you.

crapbrapps: Flush&Go is the only tube you can flush down...

Thu, 24 Jan 2013 14:05:03 -0500

crapbrapps:

Flush&Go is the only tube you can flush down the toilet which immediately breaks down as soon as it comes into contact with water. Ready for a “roll” playing game? Throw the toilet rolls in the right place as quickly as you can. Ordinary rolls in the rubbish bin. Flush&Go in the toilet.

A GAME ABOUT SH*T ROLL TUBES?! F*CK OFF. I MEAN…SERIOUSLY…F*CK!

There are so many terrible things on this site I had a hard time choosing just one to reblog.

What I like best though is that someone else made this site so I don’t have to. The problem is that every time I see something like this and think “oh, I should post this piece of shit” I start thinking about the internal meeting that birthed it and I remember being in those meetings and weird and terrible mixture of false bravado, ignorance, contempt for the world, sickening desperation, and quiet acceptance of personal failure that comes along with creating one of these apps. I remember this, and then I crawl under my desk and stay there for the rest of the day.

So thanks Crap Brapps - thank you for saying what I was physically unable to.

designjargonbullshit: “Messaging that emanates from organisations synonymous with communications...

Mon, 21 Jan 2013 11:07:31 -0500

designjargonbullshit:

“Messaging that emanates from organisations synonymous with communications that denote direct unequivocal propositions” http://tinyurl.com/af5p9kv

"We create monopolies for brands by employing supercharged creativity with memorable and adaptive..."

Mon, 14 Jan 2013 14:30:03 -0500

““We create monopolies for brands by employing supercharged creativity with memorable and adaptive executions” http://tinyurl.com/byckhmw”

- :

pakyouare: What if Polaroid made a tablet? What if it were only...

Mon, 07 Jan 2013 23:10:03 -0500

pakyouare:

What if Polaroid made a tablet? What if it were only for kids?
(via Polaroid Introduces Tablet For Kids - PSFK)

So then another crappy android tablet no one wants?

Here’s the thing that seems to stump every company but Apple: kids don’t need a special tablet. Let alone a crappy one that doesn’t run any of the apps they want.

jordan-cohen: “Millennials are interested in convenience and...

Fri, 28 Dec 2012 12:47:57 -0500

jordan-cohen:

“Millennials are interested in convenience and availability, and some areas like soup and baby foods have been moving to pouches,” said Mr. Steigelman, in Chicago. “Wine seemed to be an area that was looking for innovation, but little had been done.”

No.

No, Instagram can't sell your photos: what the new terms of service really mean | The Verge

Tue, 18 Dec 2012 17:05:04 -0500

No, Instagram can't sell your photos: what the new terms of service really mean | The Verge:

pakyouare:

“THERE’S NO WAY INSTAGRAM CAN SELL YOUR PHOTOS TO ANYONE”

So the big lesson with all this: You should have gotten a law degree instead of majoring in Creative Writing.

Instagram says it now has the right to sell your photos | Politics and Law - CNET News

Tue, 18 Dec 2012 13:31:16 -0500

Instagram says it now has the right to sell your photos | Politics and Law - CNET News:

northlab:

The new intellectual property policy, which takes effect on January 16, comes three months after Facebook completed its acquisition of the popular photo-sharing site. Unless Instagram users delete their accounts before the January deadline, they cannot opt out.

I get that people are bummed about this - but it can’t possibly come as a surprise, can it?

After all, this is how companies like Instagram, or Twitter, or Facebook make their money - they sell you. That’s why a service like Instagram, that requires huge amounts of hardware and people to run can be offered for “free”.

If we want things to be different, we’re going to have to get used to paying for services. I hear Flickr is nice. App.net too if you’re looking for a Twitter alternative.

(Interesting side note: Remember when Pinterest went through a ton of shit about this exact same thing before finally capitulating and removing that language? I guess that means there’s hope here too. If people scream loud enough, this might get reversed. That said, don’t mistake this specific issue for the larger framework - there’s no such thing as a free social network.

buzzfeed: The company that produces the semiautomatic rifle...

Mon, 17 Dec 2012 18:43:22 -0500

buzzfeed:

The company that produces the semiautomatic rifle used in the Newtown, CT, shootings is currently running an online campaign based around virtual cards that “prove” the bearer’s manliness. One specifically talks about how unmanly it is to be afraid of elementary-school kids.

I wonder if the agency that made this hates themselves enough right now.

Nielsen and Twitter Establish Social TV Rating

Mon, 17 Dec 2012 18:40:13 -0500

Nielsen and Twitter Establish Social TV Rating:

pakyouare:

oooh, nice in theory at least: RT @mattrhodes: Nielsen and Twitter establish definitive ‘Nielsen Twitter TV Rating’

So the same system that told us Arrested Development and The Wire sucked and that Two and Half Men was great can now rate our Tweets! I don’t see how this could lead any one astray!

At all!